INTER-OFFICE MEMORANDUM July 31, 2023
TO: Pat Davis, President, City Council
FROM: Timothy M. Keller, Mayor
SUBJECT: title
Approving A Contract For The Albuquerque Hispano Chamber Of Commerce To Recruit Hispanic And Native American Tourist, Conventions, Trade Shows, And Corporate Meetings To The Albuquerque Convention Center And Albuquerque Hotels
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For more than 30 years, the City has recognized that its rich Hispanic and Native American history and culture were attributes that set Albuquerque apart from other cities as a destination for Hispanic and Native American conventions and meetings. At the same time, the City also recognized that a unique approach was necessary and a separate contractor focused exclusively on attracting Hispanic and Native American groups to the City for conventions and meetings. Therefore, for over 30 years the City has contracted with the Albuquerque Hispano Chamber of Commerce ("AHCC") which created a Convention and Tourism Department to focus on attracting Hispanic and Native American conventions and meetings to the City.
The need for a convention and tourism contractor devoted exclusively to the Hispanic and Native American communities is even greater today, considering the changing demographics and increased buying power of Hispanic and Native American populations. Marketing to the Hispanic and Native American communities today requires a special skill set. With more than 30 years of experience, AHCC' s Convention and Tourism Department holds a long established and recognized expertise in providing these services.
Entering into a contract with AHCC will allow AHCC to recruit Hispanic and Native American tourists, conventions, trade shows and corporate meetings to the Albuquerque Convention Center and Albuquerque hotels, as well as provide destination-marketing services. The funding sources are City's Lodger's Tax and Hospitality Fee Revenues, for a total of $1,213,000 for FY/24.
This project will benefit the comm...
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