CITY of ALBUQUERQUE
TWENTY SIXTH COUNCIL
COUNCIL BILL NO. R-24-89 ENACTMENT NO. ________________________
SPONSORED BY: Ren?e Grout
RESOLUTION title
Directing The City Administration To Develop A Social Media Policy That Ensures Appropriate Use Of Official City Social Media Accounts (Grout)
body
DIRECTING THE CITY ADMINISTRATION TO DEVELOP A SOCIAL MEDIA POLICY THAT ENSURES APPROPRIATE USE OF OFFICIAL CITY SOCIAL MEDIA ACCOUNTS.
WHEREAS, when used appropriately, social media can be a valuable tool for the City, helping to meet important objectives such as providing essential information to residents about City news and activities, conducting community outreach, encouraging meaningful dialogue with residents, and promoting civic engagement; and
WHEREAS, Public Information Officers ("PIOs") employed by the City and working for individual City Departments play a crucial role in furthering these objectives through the sharing of information about their departments; and
WHEREAS, City Departments serve and represent all City residents, who have diverse opinions and worldviews; and
WHEREAS, City employees also have diverse opinions and worldviews. While they are entitled to share their personal views, they should do so under their own names and not under the banner of the City or any City Department; and
WHEREAS, it is inappropriate for City Departments, PIOs, or Department heads to use the name of the City of Albuquerque and/or its City Departments to "push back" against individuals' opinions online; and
WHEREAS, it is not the role of our City government to dictate public opinions or discourse; people are entitled to opinions even if we disagree; and
WHEREAS, City employees posting on behalf of a City Department or the City as a whole should remember that they are speaking, writing, and acting as "The City of Albuquerque" and not themselves as individuals; and
WHEREAS, City social media posts should be true, helpful, an...
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